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    02.22

    Samuel Ellis Scheinman cast Simone Rocha FW22

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    Samuel Ellis Scheinman cast the Simone Rocha FW22 runway show! For the show, Simone Rocha immersed her audience into the dark and medieval gloom at the London Inns of Court. Backstage, Rocha let us in on the old Irish fable that inspires the collection. She described the fable and stated, “The children become swans for nine hundred years, across three different lakes. And when they come back to human form, they pass away. I began loosely basing my narrative on that.” This backstory explains the collection's deployment of feathers, wings, jewels, and swan embroidery. View the collection here!  

    Samuel Ellis Scheinman is a part of Exposure NY's styling division. Exposure NY is a photography agency/stylist agency in New York City.

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    • SIMONE ROCHA FW22
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